Flexible Work Model
Work from home, from the office, or in a hybrid format that supports focus and collaboration.
ABOUT COMPANY
SoftServe Business Systems was founded in 2003. We aim high; our mission is to lead the digital revolution in the FMCG industry. It means delivering the best products & services possible that empower businesses to grow and improve efficiency.
We are a product company, and this affects our day-to-day activities. Our team is highly involved in the client’s needs, we value business expertise, and we take every step with extra carefulness. Among our clients are businesses like AB InBev, Unilever, JDE, PepsiCo, Henkel, and others.
SoftServe Business System’s ideal candidate can share the company’s values and become a reliable partner for the team.
REQUIREMENTS
- 5+ years of experience directly related to product and marketing management — managing multiple projects in various phases of ideation, execution, delivery, and long-term growth strategy development
- Strong knowledge of digital marketing and lead generation for B2B products, including campaign performance analysis and optimization
- Proficiency in LinkedIn advertising and SEO, with hands-on experience in planning, launching, and scaling marketing campaigns
- Team management skills, including building a strong marketing team, effectively delegating tasks, setting priorities, and coordinating cross-functional collaboration
- Upper-Intermediate (B2+) or higher English level for daily communication with the team and partners
- Bachelor’s degree in a relevant field or equivalent experience
- Chartered marketing qualification with a strong understanding of long-term marketing strategy development, brand positioning, and business growth planning
- Strong analytical and project management skills
- Self-confidence and a creative outlook
- FMCG domain knowledge (nice to have)
RESPONSIBILITIES
- Managing all marketing activities for the company and within the marketing department
- Developing the company’s marketing strategy in line with business objectives
- Coordinating marketing campaigns with sales activities
- Overseeing the company’s marketing budget
- Creating and publishing marketing materials in line with marketing plans
- Planning and implementing promotional campaigns
- Managing and improving lead generation campaigns and measuring results
- Being responsible for brand management and corporate identity
- Preparing online and printed marketing campaigns
- Monitoring and reporting on the effectiveness of marketing communications
- Creating a wide range of marketing materials
- Working closely with design agencies and assisting with new product launches
- Maintaining effective internal communication to ensure that all relevant company functions are informed of marketing objectives
- Analyzing potential strategic partnership opportunities for company marketing
This is a leadership role where you will drive impact in two main directions:
-
Leading People
Attract talent, set clear objectives, grow leaders, deliver sustainable results, lead change, and reinforce culture through our values.
-
Leading Business
Anticipate client needs, deliver value-driven solutions, build global influence, improve growth and profitability with insights.
SoftServe is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, age, sex, nationality, disability, sexual orientation, gender identity and expression, veteran status, and other protected characteristics under applicable law. Let’s put your talents and experience in motion with SoftServe.
Role Summary
Location
Ukraine
Work type
Remote/Office
Direction
Business Development & Marketing
Tech level
Manager
Apply Now
Fill out the form, and we'll be in touch shortly.
About us
We are a digital engineering and technology consulting company where expertise grows alongside people. For more than 30 years, we have been elevating technology: helping organizations navigate complex business challenges by combining deep engineering knowledge with thoughtful, research-backed innovation. Our teams work across key areas: digital engineering, data and analytics, Сloud, and AI/ML. In each, we deliver practical, scalable solutions rooted in real business needs and measurable human impact.
You bring your perspective and ambition. We create an environment where your work meets clarity, confidence, and purpose.
We offer
Compensation & Benefits
Competitive, market-based pay, benchmarked by role and location — plus health coverage, paid time off, wellness support, and learning opportunities.
People-first Leadership
Partner with approachable leaders who communicate clearly and tie daily work to our direction.
Advanced tech communities
Hands-on engagement with AI/ML, Cloud, Quantum Computing, IoT, and Robotics communities, with projects built on modern frameworks.